Mighty Dinos In All Sorts Of New Formats, Plus Indominus Rex...
If you like dinosaur toys 2015 is going to be the year for you, and of course Hasbro is leading the charge with the official Jurassic World license! We saw a huge assortment of products at New York Toy Fair 2015 celebrating the movie (and beyond), with a wide range of toys for kids and collectors. The big news is that the new movie introduces a brand new dinosaur, the DNA-spliced Indominus Rex. Hasbro has the perfect version of this thunder lizard in the Ultimate Predator, a giant toy with a 90 degree opening mouth, sounds, LEDs to replicate the creature’s color morphing, and more. The traditional Tyrannosaurus Rex isn’t left behind either, and a new Stomp & Strike toy offers a brown version with sounds and biting action.
Little ones can get into the dino on dino action with all new Brawlasaurs, mini wind up battling figures. Grab two figures, wind ‘em up, pick a “power” on the bottom, load them into the Battle Set, and let ‘em rip. They launch toward the center and when they meet gears inside engage and spin until one dinosaur wins! You can also scan the logo on these figures to see them battle in the Jurassic World app. Brawlasaurs will be available in singles, two-packs, and the elite Battle Set.
Want to become a dinosaur? Hasbro has you covered with new role-play toys in the Claws and Jaws series featuring T Rex and Raptor jaws and Raptor claws. The standard Jurassic World toy line will bring dinos in all shapes and sizes in basic and light/sound assortments, the T Rex Lockdown Playset, Raptors collection, vehicles, battle packs, and more. Plus there will be 4 inch kid-friendly Jurassic Chompers, Hero Mashers so you can splice DNA and make your own creatures like in the movie, and even more fun from the Playskool line!
-Scott Rubin
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